Product Packaging
Packaging that matches your brand image and style
How It Works
The product packaging stage ensures that product packaging is both visually appealing and compliant with regulatory standards. We guide you in selecting materials, reviewing labelling and meeting legal requirements to create packaging that enhances brand identity while ensuring product safety and consumer trust.
Initial Concept and Research
Define Objectives: Identify the product's purpose and functionality.
Market Analysis: Research trends and competitor packaging
Material Exploration: Evaluate suitable materials (glass, plastic, metal, paper) based on the product type and sustainability goals
Design Development
Creative Brief: A detailed brief outlining design, colours, and branding elements.
Material Sourcing: Research and shortlist suppliers for materials and components.
Cost Analysis: Conduct a cost-benefit analysis to ensure budget alignment
Finalise Contracts: Negotiate terms with manufacturers and suppliers
Production Trials: Conduct small-scale production runs to test the feasibility and issues
Labelling Compliance
Regulatory Analysis: Identify the target markets and ensuring labelling requirements specific to markets
Product Information: Organising all product information, documents and certifications for packaging.
INCI Reviewing: Ensuring that ingredient lists meet the required naming standards for target market.
Logos: Providing correct recycling and certification logos for packaging.
Preliminary Label Review: Ensuring mandatory information and details are included on packaging and adhere to regulations regarding font size, placement, and legibility.
The Overview of Product Packaging Stage:
Packaging Design
Material Selection
Labelling Compliance
Brand Identity through packaging
Consumer Safety
Product packaging helps create compliant, high-quality, and visually appealing packaging that strengthens brand identity and ensures regulatory compliance.